Wednesday, March 28, 2018

Crushing It! - How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too


Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.

In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier and not just financially than they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do.

In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.

Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.

Hardcover: 288 pages
Publisher: HarperBusiness (January 30, 2018)
Language: English
Product Dimensions: 6 x 1 x 9 inches
Shipping Weight: 1.1 pounds

Reviews
“Gary is a masterful entrepreneur with a gift for communication that cuts through all the bullshit that can often hinder one’s success. We share the same simplistic business philosophy which is why we’ve become good friends: Be willing to put in the hard work. And always be grateful. Crushing It! is a must-have for all individuals who want to be the best at what they do.” (Dwayne “The Rock” Johnson)

“The name GaryVee has become synonymous with motivating an entire generation. No one understands the power of social media better than Gary, because none of what he preaches is theory it’s an understanding born from his deep experience in business and in life.” (Casey Neistat)

“Gary is helping to calibrate the desires and expectations of a new generation searching for a way to break through the noise. He’s loud, he’s high energy and he’s exactly right.” (John Mayer)

Vaynerchuk identifies the most important components that contribute to successful online marketing in a personable, lively way. Going beyond simple “how-to” guides for the various platforms, he gets at the heart of what it takes to succeed in a competitive environment. Recommended for anyone looking to get started online or increase their media currency. (Laurel Tacoma, Fairfax Cty. P.L., VA)

"Connection is one of the biggest reasons I read. Connection to the place I aspire to be. Hearing stories, learning strategies - all of it. Gary does a great job of both in Crushing It! (as well as his other books). I have a list of tasks to do and plenty of references to keep this ship rolling. Very enjoyable and implementable read."
- Spaniard

"If you are looking to get out of your comfort zone that you currently have online this is the book for you to read. I think the book is perfect for anyone who is currently in college or about to leave and enter the workplace. Gary gives some create advice on how to build a brand or a community around yourself or your product by offering actionable advice for platforms that you are already on."
- Grant Stichter

"There are so many great ideas in Crushing It! The combination of your insight and the journeys of the entrepreneurs you feature is fantastic. I look forward to putting a number of the ideas you highlight into practice immediately. Love the fact you stress patience and hard work and sharing your authentic, good content without expecting anything in return. This book is a great read for anyone from their teens on who has a passion and wants to turn their passion into a successful business. Sincerely, Ralph."
- A. C....
About The Author
Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M investment fund.

Gary also currently hosts The #AskGaryVee Show, a way of providing as much value as possible by taking questions about social media, entrepreneurship, startups, and family businesses and giving his answers based on a lifetime of building successful, multi-million dollar companies. The show is also available as a podcast on iTunes, Stitcher, and SoundCloud.

Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch on his YouTube channel.

He was named to both Fortune and Crain’s 40 under 40 lists in consecutive years, and has been profiled in the New York Times, Fortune, and Inc.

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